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Privacy and Cookie Policy

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Privacy Statement

Swedish Book Review is committed to protecting your privacy. So that you fully understand your rights, we encourage you to read this privacy statement. If you have any questions regarding this statement, please direct them to


When does Swedish Book Review collect my personal information?

Swedish Book Review gathers information from members and visitors in three ways: voluntary registration / membership, cookies and IP addresses. Here is some further information:


When you become an SBR member, we collect information that helps us identify you. At the initial registration screen we ask for your name and email address. On occasion, we may also ask for additional personal information if you choose to enter a contest, take part in a giveaway, fill in a form or sign up for our newsletter. 

We will not share any of this personal information without your consent.


We use cookies to store and track your preferences to provide you with a more personalized member experience. A cookie is a message sent to your browser from a web server and stored on your computer’s hard drive. Most Internet sites use cookies. You can set your browser preferences to reject all cookies, but this will prevent you from using most customized services, and you may have to repeatedly enter personal information in order to participate in various services or promotions. Cookies make your experience easier by saving your preferences and passwords. We also use cookies that contain no personal information at all. These cookies help us estimate our audience size and determine which areas of our website are the most popular.

For more information on how and why we use cookies, please see our cookie policy.

IP address

An IP address is a number that is assigned to your computer automatically when you use the Internet. When you visit a particular web page on the Swedish Book Review site, our server logs your IP address. We may log IP addresses for the purposes of systems administration, security, or to report information in aggregate form to our retail partners and advertisers (e.g., how many visitors logged in to our website) in a form that is not personally identifiable.

How is my personal information used?

Email Newsletters

If you have signed up to receive one of our email newsletters, Swedish Book Review will send you emails periodically containing highlights, updates, offers, competitions and more. If at any time you wish to remove your details from the mailing list, simply click the unsubscribe link in any of our newsletters. If you choose to give us extra information about yourself in the sign-up form or by updating your preferences, we may use that to personalise the emails you receive. You have the right to ask us for a copy of the information we hold about you or ask us to change it if you think it is wrong. Please contact us for more information if this is the case.

Customized look and feel

Swedish Book Review gathers the information noted above in order to provide you with a more personalized experience of the site. For instance, your personal information enables us to greet you when you return to our site and to provide you with specific information and services we think will be of interest to you. We review our members’ preferences, demographics, traffic patterns, and other information — as a whole — so that we can better understand who our audience is and what it wants.

Who does Swedish Book Review share information with?

We will not disclose your personal information to third parties, except to the extent necessary to provide you with a requested service, or under circumstances required by law. We will disclose your personal information when we believe in good faith that any applicable law, regulation or legal process requires it, or where we believe disclosure is necessary to protect or enforce our rights or the rights of another member. We also disclose aggregated member statistics in order to describe our services and audience to prospective partners, advertisers and other third parties. However, aggregate data is not traceable to you specifically.

What are my options to control the use of my personal information?

Most browsers can be configured to reject cookies or alert you when cookies are being sent. You may cancel your membership to Swedish Book Review and/or request the removal of your personal information from our member records by contacting us. We will send an email to confirm your request. After you respond, we will remove your information from our database. Residual information may remain in our archives and records, but this information will not be used for a commercial purpose.

What else should I know about my privacy?

You should be aware that if you voluntarily disclose personal information online in a public area, that information might be collected and used by others. We do not control the actions of our visitors and registered members. If you disclose personal information on our Facebook or Twitter accounts, or any other publicly accessible place on or associated with the Swedish Book Review site, you do so at your own risk and you understand that your information may be collected and used by others. Please remember that protection of your privacy begins with you.

Swedish Book Review will not share your personal information with third parties unless you have consented to the disclosure or the disclosure is necessary to (1) comply with the law or with legal process, (2) protect and defend our rights and property, (3) protect our customers or users from misuse or unauthorized use of the Swedish Book Review website or (4) protect the personal safety or property of our customers or the public.

Links to other websites

The Swedish Book Review website may contain links to other sites, operated by third parties, that we think may be of interest to you. Swedish Book Review is not responsible for the actions of those third parties, the content of their websites or any practices they may follow.

How do I accept this privacy statement?

By using the Swedish Book Review site and services, you signify your acceptance of this privacy statement. If you do not agree or are not comfortable with any policy described in this privacy statement, we advise that you discontinue using the Swedish Book Review site. We reserve the right to modify this privacy statement at any time.


In carrying out any of the activities specified in this section, in the event that data is temporarily transferred outside the European Economic Area, your information will be afforded the level of protection as required under applicable UK data protection legislation.

You have the following rights under the GDPR:

  • Request access to your personal data.
  • Request correction of your personal data.
  • Request erasure of your personal data.
  • Object to processing of your personal data.
  • Request restriction of processing your personal data.
  • Request transfer of your personal data.
  • Right to withdraw consent.

If you are unhappy about how we are using your information or how we have responded to your request then initially you should contact us at If your complaint remains unresolved then you can contact the ICO, details available at


Cookie Policy

What is a cookie and why do we use them?

Cookies are small text files containing small amounts of information which are downloaded to your device when you visit a website. These cookies are then sent back to the website on each time visit, or to another website that recognises that cookie.

Cookies are useful because they allow a website to recognise a user, and remember their preferences, in some cases allowing the sites to tailor the content displayed to the user’s to match interests.

You can find more information about cookies on the ICO website.

Types of cookie

There are two broad types of cookies:

  1. First party cookies: these are cookies that are served directly by the website you are visiting to your computer and are often used to recognise the user when they revisit that site and to remember their preferences as you browse the site. Basically, these are our cookies.
  2. Third party cookies: these are installed by parties other than the owner of the website a user visits. We use third party cookies for functionality, performance/analytics, advertising and social media purposes.

    In addition, cookies may be either 'session cookies' or 'persistent cookies'. Your computer automatically removes session cookies once you close your browser. Persistent cookies will survive on your computer until an expiry date, specified in the cookie itself, is reached. We use both session and persistent cookies.

Wherever it is practical to do so, we use anonymous cookies. These are cookies that allow us to understand how you use our website but without capturing any information that could be used to identify you – all we can tell is that ‘someone’ visited our site and visited a certain page(s), this is vital in helping us improve unpopular content, promote popular content and produce more of the content you like.

Where a cookie does capture information, such as IP address, that can identify you; and where the cookie is not essential for you to be able to use our website, we ask for your consent before placing the cookie on your device.

Some cookies are essential for the effective functioning of the website. We are unable you to offer you the option to opt-out from these cookies due to this essential nature. 

What categories of cookies do we use?

  • Essential Website Cookies: these cookies are essential to provide you with the website and its services. Without these cookies, services such as donation pages or secure shop purchases would not be possible.
  • Functionality Cookies: these cookies remember choices made by or attributes of the user and enhance the features and content you experience during your visit to our website, e.g. language, pages visited or user’s location. This cookie is also used to remember a user's preferences for font size or customisable parts of a web page.
  • Analytics and Performance Cookies: we use performance/analytics cookies to analyse how the website is accessed, used, or is performing in order to provide you with a better user experience and to maintain, operate and continually improve the website. These cookies do not collect information that identifies the user.
  • Advertising and Tracking Cookies: these cookies collect information about the users' browsing habits. This may also include your use of social media sites, e.g. Facebook, etc. or how you interact with our website which then shows you relevant content elsewhere on the internet. NB. These may also be used to choose the advertisements that are displayed to you on our website and other websites.
  • Social Media Cookies: on some pages of our website, third parties that provide applications through our website may set their own cookies in order to track the success of their applications or customise applications for you. Some pages of our website may also contain embedded content.

How do we use cookies?

We may collect some, or all, of the information available from cookies when you visit our website, depending on how you use it. We monitor how people use our website, so we can improve it. We collect this information anonymously.

We use cookies to track how visitors come to our site. For example, we use marketing or referring tracking codes in internet addresses (URLs) to show us whether a visitor has come to our site via a link on a referring website or in a specific piece of marketing and to give us insight into the effectiveness of our marketing. 

Although not through cookies, we do measure the success of the emails we send – so we know what subject lines and stories people liked the most. We receive this information anonymously; we do not and will never share this information.

Changes to this Cookie Policy

From time to time we may need to update our cookie policy to reflect changes in our practices and services. We recommend that you check this page to inform yourself of any changes.

Contact us

If you have any questions or comments about this cookie policy or any other enquiry please contact our team, we are always happy to hear what you think.